Privacy Policy

Introduction

This privacy policy describes how Retro Tic Tac Toe ("the App", "we", "us", or "our") handles information when you use our iOS application. Our app displays advertisements and, in connection with those ads, collects certain data as described below.

Information We Collect

Data We Collect Directly

The app itself does not collect any personal information. However, we display advertisements through Google AdMob, which collects data as described below.

Data Collected by Google AdMob (Third Party)

Our app uses Google AdMob to display advertisements. AdMob may collect and process the following types of data:

Device Information:

• Device identifiers (Advertising ID/IDFA)
• Device model and manufacturer
• Operating system version
• Screen size and resolution
• Mobile network information

Usage Data:

• App interactions
• Ad impressions and clicks
• Time spent viewing ads
• General location (country/city level based on IP address)

Technical Data:

• IP address (approximate location)
• Browser type
• Language settings
• Time zone

App Tracking Transparency (ATT)

On iOS 14.5 and later, we request your permission to track your activity across other apps and websites. This tracking is used for:

• Personalized Advertising: Showing you more relevant ads based on your interests
• Ad Performance: Measuring how effective advertisements are

This permission can be changed anytime in your device Settings → Privacy & Security → Tracking.

How We Use Your Data

We (the app developer): Do not directly use any of your data. The app's core functionality (playing tic-tac-toe) works entirely offline.

Google AdMob: Uses the collected data to:

• Display advertisements in the app
• Personalize ads based on your interests (if you allow tracking)
• Measure ad performance and engagement
• Prevent fraud and improve ad quality
• Comply with legal obligations

Data Sharing

We do not sell your data.

Data is shared with:

Google AdMob:

• Google's advertising platform processes the data described above
• Google may share data with advertisers (in aggregated, non-identifiable form)
• Google Privacy Policy: https://policies.google.com/privacy

Advertising Partners:

• Third-party advertisers may receive aggregated analytics
• No personally identifiable information is shared
• Data is used to serve relevant ads and measure performance

Children's Privacy (COPPA Compliance)

Our app is suitable for all ages. However, if you are under 13 years old:

• We do not knowingly collect personal information from children under 13
• AdMob ads shown to users under 13 are non-personalized (family-safe)
• We comply with the Children's Online Privacy Protection Act (COPPA)
• Parents can request deletion of any data by contacting us

Your Privacy Rights & Choices

Opt Out of Personalized Ads

On iOS:

1. Go to Settings → Privacy & Security → Tracking
2. Toggle off tracking for Retro Tic Tac Toe
3. Or disable "Allow Apps to Request to Track" entirely

In iOS Settings:

1. Settings → Privacy & Security → Apple Advertising
2. Toggle off "Personalized Ads"

Through Google:

• Visit: https://adssettings.google.com
• Adjust your ad personalization preferences

Your Data Rights (GDPR/CCPA)

If you're in the EU or California, you have the right to:

• Access: Request what data is collected about you
• Delete: Request deletion of your data
• Opt-Out: Refuse tracking and data sale
• Correct: Update inaccurate information

To exercise these rights regarding AdMob data, contact Google or use their privacy controls.

Data Retention

App Data: The app itself stores no data about you.

AdMob Data:

• Google retains ad-related data according to their retention policies
• Typically anonymized after 9-18 months
• See Google's privacy policy for details: https://policies.google.com/privacy

Data Security

While we don't collect data directly, Google AdMob uses industry-standard security measures to protect collected data, including:

• Encryption in transit (HTTPS/TLS)
• Secure data centers
• Regular security audits
• Access controls

International Data Transfers

Google AdMob operates globally. Your data may be transferred to and processed in:

• United States
• European Union
• Other countries where Google operates

Google complies with applicable data transfer regulations (EU-US Data Privacy Framework, etc.).

California Privacy Rights (CCPA)

If you're a California resident:

We do not sell your personal information in the traditional sense. However, sharing data with AdMob for advertising may be considered a "sale" under CCPA.

Your Rights:

• Right to know what data is collected
• Right to delete your data
• Right to opt-out of "sales" (tracking)
• Right to non-discrimination

To opt-out, disable tracking in iOS Settings as described above.

European Privacy Rights (GDPR)

If you're in the EU/EEA:

Legal Basis for Processing:

• Consent: You consent by using the app and allowing tracking
• Legitimate Interests: Funding the app through advertising

Your Rights:

• Right to access your data
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent

To exercise rights regarding AdMob data: https://support.google.com/My-Ad-Center-Help

Changes to This Privacy Policy

We may update this privacy policy from time to time. Changes will be posted here with an updated "Last Updated" date. Continued use of the app after changes constitutes acceptance.

Third-Party Services

Google AdMob

• Service: Mobile advertising platform
• Data Collected: Device identifiers, usage data, location (approximate)
• Purpose: Display advertisements
• Privacy Policy: https://policies.google.com/privacy
• Opt-Out: iOS Tracking Settings

No Other Third Parties

We do not integrate any other analytics, tracking, or third-party services besides AdMob.

Compliance

This app and privacy policy comply with:

• Apple App Store Review Guidelines
• Google AdMob Policies
• Children's Online Privacy Protection Act (COPPA)
• General Data Protection Regulation (GDPR)
• California Consumer Privacy Act (CCPA)
• ePrivacy Directive (EU)
• Other applicable privacy laws